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Value Acceleration pdf epub mobi txt 电子书下载 2024

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Mroz, Ralph

Ingram Pub Services

176

$ 28.24

HRD

9781601940049

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发表于2024-09-19

Value Acceleration epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Value Acceleration pdf epub mobi txt 电子书下载 2024

图书描述

'Value Acceleration' teaches top level executives how to leverage 20th century accomplishments into 21st century competitive advantage. This book shows where the source of competitive advantage now lies, and how you can achieve it in your company. 'Value Acceleration' reveals the ideas that now underline competitive advantage, and how to use them to your advantage. This book discusses three central ideas: The crucial need for process management in marketing; The first comprehensive, over-arching, and hierarchical process model of the entire marketing function; Specific and time-proven principles by which your marketing process is best managed for effectiveness and efficiency.

Value Acceleration 下载 mobi epub pdf txt 电子书