Why People Buy pdf epub mobi txt 电子书 下载 2024


Why People Buy

简体网页||繁体网页
O'Shaughnessy, John
Oxford Univ Pr
1989-12
208
$ 56.44
Pap
9780195040876

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发表于2024-11-08

Why People Buy epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Why People Buy epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Why People Buy pdf epub mobi txt 电子书 下载 2024



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Why People Buy provides an original approach to studying and understanding consumers, showing how to identify their goals, wants, dbeliefs, and choices. Discussing these and many other issues from the point of view of the marketing manager seeking to attract new customers, retain old ones, increase business, or convert customers from rivals, O'Shaughnessy explains all the major criteria that enter into consumer choices. Original and provocative, Why People Buy is "must" reading for anyone involved in selling or buying.

Why People Buy 下载 mobi epub pdf txt 电子书

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