Marketing Through Search Optimization, Second Edition

Marketing Through Search Optimization, Second Edition pdf epub mobi txt 電子書 下載2025

出版者:Butterworth-Heinemann
作者:Alex Michael
出品人:
頁數:256
译者:
出版時間:2007-12-31
價格:USD 36.95
裝幀:Paperback
isbn號碼:9780750683470
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This book guides readers through proven techniques for achieving and measuring success in search engine marketing (i.e. how to be the top of the rank), along with a review of the most important search engines and directories.

. Explains why and how marketers can and must optimize their sites for searchability from the outset

. Describes how to optimize, for both local and international users using tutorials and walkthroughs to demonstrate how to steadily improve your site rankings

. Completely revised and updated this new edition focuses on the key aspects of how people search, the mobile Internet and pay per click adverting

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