The Evolution of Media pdf epub mobi txt 电子书下载 2024

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Noll, A. Michael

Rowman & Littlefield Pub Inc

2006-12

214

$ 33.84

Pap

9780742554825

图书标签: 传播学传媒

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发表于2024-11-28

The Evolution of Media epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

The Evolution of Media pdf epub mobi txt 电子书下载 2024

图书描述

A concise introduction to the evolution of communication media, past, present, and future, this book is unique in that it treats both mass media-radio, television, and print-and interpersonal media-telephony, computer communication, and new technologies. The first part of The Evolution of Media describes the history and development of media technology. The second and third parts of the book develop a taxonomy for media and compare their technological requirements, applications, and other significant elements. The fourth part presents a simple methodology to help predict the success of new media products and services, using sample analyses to illustrate the process. The Evolution of Media is a useful supplement for foundational courses in mass communication and communication history, as well as a primer for anyone interested in understanding the big picture of communication media.

The Evolution of Media 下载 mobi epub pdf txt 电子书