Search Engine Advertising pdf epub mobi txt 电子书下载 2024

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Catherine Seda

New Riders Press

2004-03-05

368

USD 29.99

Paperback

9780735713994

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发表于2024-11-07

Search Engine Advertising epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Search Engine Advertising pdf epub mobi txt 电子书下载 2024

图书描述

You don't have to have the biggest name or the most dazzling graphics to lure customers to your Web site. These days, all you really need is prominent search-engine placement. This book shows you how to get it! With searching one of the most popular Internet activities, a top spot on a major search engine virtually ensures a high volume of visitors--though converting them to buyers is another story. In these pages, top Internet marketer and strategist Catherine Seda tackles both parts of that equation. First, she outlines the strategy involved in buying the specific keyword positions that will lead users directly to the page you want. Then, she describes how you can turn poor-performing ad copy into targeted sales-getters, and how you can evaluate and correct low visitor-to-buyer conversions. Beginning marketers will find the info they need to implement a Web strategy quickly, while advanced marketers will find all kinds of tips for analyzing and improving current results.</P>

Search Engine Advertising 下载 mobi epub pdf txt 电子书