World Branding: Concept, Strategy and Design pdf epub mobi txt 電子書 下載 2024


World Branding: Concept, Strategy and Design

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World Branding Committee
Gingko Press
2007-11-9
300
$49.95
Paperback
9781584232834

圖書標籤: brandcommunication  M_B   


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发表于2024-12-27

World Branding: Concept, Strategy and Design epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

World Branding: Concept, Strategy and Design epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

World Branding: Concept, Strategy and Design pdf epub mobi txt 電子書 下載 2024



圖書描述

This bold and innovative new book examines the phenomenon of branding as corporate strategy. With an introductory essay on the role and philosophy of branding on the international stage, World Branding provides a step-by-step approach for the reader, breaking down the various examples by the elements that make up a brand and familiarizing one with contemporary terms and notions of identity. Through a series of case studies , World Branding illuminates prominent companies, institutions, organizations and governmental bodies, which exemplify successful brand strategies. In depth and beautifully illustrated, this book is a must for any design or corporate library. Case studies include: Adobe, Audi, The British Library, A Coherent National Brand for Denmark, The Netherlands Ministry of Defence and Scandinavian Airlines.

World Branding: Concept, Strategy and Design 下載 mobi epub pdf txt 電子書

著者簡介

This bold and innovative new book examines the phenomenon of branding as corporate strategy. With an introductory essay on the role and philosophy of branding on the international stage, World Branding provides a step-by-step approach for the reader, breaking down the various examples by the elements that make up a brand and familiarizing one with contemporary terms and notions of identity. Through a series of case studies , World Branding illuminates prominent companies, institutions, organizations and governmental bodies, which exemplify successful brand strategies. In depth and beautifully illustrated, this book is a must for any design or corporate library. Case studies include: Adobe, Audi, The British Library, A Coherent National Brand for Denmark, The Netherlands Ministry of Defence and Scandinavian Airlines.


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World Branding: Concept, Strategy and Design pdf epub mobi txt 電子書 下載
想要找書就要到 小哈圖書下載中心
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

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