In the past decennia design work by Eden (formerly BRS Premsela Vonk) has made an image-defining contribution to the visual layout of the Netherlands. This book’s publication marks the 49th anniversary of one of Holland’s most prominent design bureaus. Eden’s work can best be described as functional, durable, qualitative and effective. This book offers a four-part insight into the history, thinking and practice of this bureau and also highlights much of their recent work.

* Eden thinks

Eden’s way of thinking is explained using 6 topical themes that play a role in the market where Eden inter-relates with its clients. Each theme is illustrated by a number of projects.

* Eden does

With trend-setting cases and projects from the previous 15 years, chronologically ordered according to their market segment.

* Eden is

Which vision and way of working has Eden inherited from the rich BRS Premsela Vonk history? What has changed? How did the present agency partners respond to the changes in the market and how do they see the future? This segment also makes visible and palpable the open and informal Eden culture.

* Eden was

The development of the agency, its disciplines and expertise placed in a historic context. It includes interviews with the ’founding fathers’ and extra attention for achievements from the bureau’s golden past between 1956 and 1986.

The book has the printers off setplates as a cover, which makes every copy unique.

This book is available in Dutch and English