The Price Advantage (Wiley Finance) pdf epub mobi txt 電子書下載 2024

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Michael V. Marn

John Wiley & Sons

2004-02-04

304

USD 75.00

Hardcover

9780471466697

圖書標籤: pricing mackinsey

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发表于2024-12-29

The Price Advantage (Wiley Finance) epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

The Price Advantage (Wiley Finance) pdf epub mobi txt 電子書下載 2024

圖書描述

The Price Advantage by three preeminent experts at McKinsey & Company is the most pragmatic and insightful book on pricing available. Based on in-depth, first-hand experience with hundreds of companies, this book is designed to provide managers with comprehensive guidance through the maze of pricing issues. The authors demonstrate why pricing excellence is critical to corporate success and profitability, then explain state-of-the-art approaches to analyzing and improving your own pricing strategy for any product or service. Their advice is critical for readers who need to develop pricing strategies that work in both good economic times and bad.

The Price Advantage (Wiley Finance) 下載 mobi epub pdf txt 電子書