Making It Personal pdf epub mobi txt 电子书 下载 2024


Making It Personal

简体网页||繁体网页
Bruce Kasanoff
Basic Books
2002-11-05
240
USD 16.50
Paperback
9780738207797

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发表于2024-11-15

Making It Personal epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Making It Personal epub 下载 mobi 下载 pdf 下载 txt 电子书 下载 2024

Making It Personal pdf epub mobi txt 电子书 下载 2024



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How businesses can harness the incredible power of personalization without crossing over the line.

At what point do personalization and privacy clash? Are there limits to how personal a company can get? Who owns personal information? To what extent should technology be constrained by social factors? In Making It Personal, business technology and strategy expert Bruce Kasanoff offers a mission- critical briefing for anyone who wants to know how to profit from personalization without crossing the line. Drawing from a wide array of primary sources, Kasanoff explores the cultural, political, legal, and technological dimensions of personalization and how they play out in the corporate environment. Making It Personal offers a unique, multidimensional perspective to a phenomenon that is revolutionizing business and will play out in dramatic fashion in the years to come.

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