Mutual-fund superstar Peter Lynch and author John Rothchild explain the basic principles of investing and business in a primer that will enlighten and entertain anyone who is high-school age or older.

Many investors, including some with substantial portfolios, have only the sketchiest idea of how the stock market works. The reason, say Lynch and Rothchild, is that the basics of investing -- the fundamentals of our economic system and what they have to do with the stock market -- aren't taught in school. At a time when individuals have to make important decisions about saving for college and 401(k) retirement funds, this failure to provide a basic education in investing can have tragic consequences.

For those who know what to look for, investment opportunities are everywhere. The average high-school student is familiar with Nike, Reebok, McDonald's, the Gap, and the Body Shop. Nearly every teenager in America drinks Coke or Pepsi, but only a very few own shares in either company or even understand how to buy them. Every student studies American history, but few realize that our country was settled by European colonists financed by public companies in England and Holland -- and the basic principles behind public companies haven't changed in more than 300 years.

In Learn to Earn, Lynch and Rothchild explain in a style accessible to anyone who is high-school age or older how to read a stock table in the daily newspaper, how to understand a company annual report, and why everyone should pay attention to the stock market. They explain not only how to invest, but also how to think like an investor.

彼得·林奇是美國，乃至全球首屈一指的投資專傢。他對共同基金的貢獻，就像喬丹對籃球的貢獻，其共同之處在於把投資變成瞭一種藝術，提升到一個新的境界。彼得·林奇齣生於1944年，15歲開始小試投資，賺取學費，1968年畢業於賓州大學沃頓商學院，取得MBA學位。1969年，林奇進入富達公司。1977～1990年間，他一直擔任富達公司旗下麥哲倫基金的經理人。在這13年間，他使麥哲倫基金的管理資産從2000萬美元增至140億美元，年平均復利報酬率高達29％，幾乎無人能齣其右。麥哲倫基金也由此成為世界上最成功的基金，投資績效名列第一。1990年，彼得·林奇光榮退休，開始總結自己的投資經驗，陸續寫齣《彼得·林奇的成功投資》、《戰勝華爾街》、《彼得·林奇教你理財》，轟動華爾街。