图书标签: 新闻专业 媒介分析 media analysis 大眾傳播
发表于2024-11-23
Media Analysis Techniques pdf epub mobi txt 电子书 下载 2024
In this updated Fourth Edition of Media Analysis Techniques, author Arthur Asa Berger provides students with a clear, practical guide to media analysis techniques. Written in an accessible style with the author s own creative illustrations, the book walks readers through the four most important methods of analyzing and interpreting our mass mediated culture: semiotic theory, Marxist theory, psychoanalytic theory, and sociological theory. The text coaches students on how to support their media interpretation if they want to convince others that their opinions are worth considering. These methodologies, once learned, will stay with students and have an impact on the way they live.
四种方法只认真学了semiotics,差不多了吧。。。。再见~
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评分同時推薦黃新生先生編譯的台版。
评分四种方法只认真学了semiotics,差不多了吧。。。。再见~
评分四种方法只认真学了semiotics,差不多了吧。。。。再见~
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Media Analysis Techniques pdf epub mobi txt 电子书 下载 2024